Medical packaging / Medical & Pharmaceutical
Novalon Medical — Medical Product Packaging System
Novalon Medical extends the Novalon family into medical products for GCC and Saudi markets. The archived project material shows a broad packaging range across creams, gels, sprays, foams and tubes, requiring a system that can carry clinical information without becoming visually fragmented.
- Client
- Novalon Medical / JamJoum
- Project
- Medical packaging
- Market
- GCC / Saudi Arabia
- Sector
- Medical & Pharmaceutical
- My scope
- Medical-line logo and packaging across cream, gel, spray, foam and tube formats

Medical packaging begins with information
Brand expression comes after legibility, product distinction and a predictable reading order. The layouts were therefore organised around clear zones for brand, product name and functional information.

Different formats needed one visual grammar
Boxes, tubes and containers change shape, but the family should still be identifiable from several products away. Repeated spacing and hierarchy create that connection.


The design leaves room for regulatory content
Medical products accumulate mandatory information quickly. The visual system was kept structured so additional copy and production requirements can be added without destroying the front-panel hierarchy.


What the project included
- Medical-line visual identity
- Packaging across multiple dosage / container formats
- Structured hierarchy designed for product and regulatory information
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